Supporting enterprises to improve the competitiveness of Vietnamese products
Updated : 6/2/2021 2:57:02 PM (GMT+0700)

The Secretariat of the Party Central Committee has just issued the Directive No.03-CT/TW on strengthening the Party's leadership in the campaign “Vietnamese people prioritize using Vietnamese goods” in the new situation. In March, the Government issued the Decision No. 386/QD-TTg on approving the project of Developing the domestic market in association with the campaign “Vietnamese people prioritize using Vietnamese goods” in the 2021-2025 period.

Seafood processing at an enterprise in Phu Yen

The Directive 03 clearly states: the campaign “Vietnamese people prioritize using Vietnamese goods” is a necessary and important solution to implement the country's socio-econo development tasks in the current period. In order to promote the implementation of this campaign in the coming time, the Party committees, authorities, Fatherland Front and mass organizations should further enhance the responsibility of the Party committees and organizations in leading and directing to carry out the campaign, identifying this as one of the important and regular tasks.

Promoting and introducing Vietnamese goods and domestic enterprises and production establishments with products, goods and services favored by consumers; focusing on the domestic market; simultaneously, expanding to foreign markets, especially where Vietnam has signed Free Trade Agreement...

Focusing on implementing the project of Developing the domestic market in association with the campaign “Vietnamese people prioritize using Vietnamese goods” in the period of 2021-2025; the project of Calling for the involvement of overseas Vietnamese in introducing and developing distribution channels abroad for Made-in-Vietnam goods in the period 2020-2024; soon building and approving the project of Promoting Vietnamese enterprises to directly participate in foreign distribution networks in the period of 2021-2030.

Following the direction of the Prime Minister, the PPC has just issued a plan to implement the project of Developing the domestic market in association with the campaign “Vietnamese people prioritize using Vietnamese goods” in the period of 2021-2025. The province strives that by 2025, over 90% of Phu Yen consumers and enterprises know about the program of identifying Vietnamese goods with the name of "Proud of Vietnamese goods" and over 80% of Phu Yen enterprises know about the movement "Vietnamese goods conquer Vietnamese people” and over 50% of enterprises joined this movement. Funding for implementation is from the state budget and socialization.

To fulfill the targets, Mr Tran Huu The, Deputy Secretary of the provincial Party Committee cum PPC Chairman, lets known that the province has assigned agencies and units to focus on promoting information and communication in order for consumers in the province to know, understand and have true assessment of quality of goods and services of Vietnamese enterprises. Continuing to implement appropriate solutions to encourage consumption orientation and mobilize people to actively use Vietnamese goods. Researching and building a sustainable product supply model from production - distribution - consumption in association with quality management and food safety; creating conditions for enterprises to participate.

Promoting to support enterprises in trade promotion, organizing activities to bring Vietnamese goods to rural, remote and isolated areas and promotional programs for Vietnamese goods such as "Vietnamese goods day", "Vietnamese goods week", "Vietnamese goods month" in the province; activities of supporting the development of introduction points of OCOP products and support for OCOP products into distribution channels ins and outs of the province. Developing programs to connect with other provinces and cities. Implementing policies to support sales activities of Vietnamese goods in a sustainable way…

In fact, in the past time, numerous enterprises in Phu Yen have focused on investing in modern equipment, machinery and technological lines to produce products that meet international standards, forwards development according to integration trend, improving quality as well as brand value of local products.

Mr Le Van Hong, Director of Ba Hai Seafood JSC (Hoa Hiep Industrial Park) lets known: In addition to export, currently some of the company's seafood products are introduced in the market of Hanoi and the northern provinces. The company always actively accesses information related to the domestic market and the free trade agreements that Vietnam has signed with other countries in order to have appropriate plans of production and technology investment, meeting necessary standards set by partners.

Source: Phu Yen Newspaper

Translated by KHUONG THAO

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